High-Quality Online Shop or How to Make A Purchase By 5 Clicks.
E-commerce is showing great potential today. The “Integrum” agency reports that there are three main reasons for e-commerce success: the rising number of internet-users, the increasing wealth and purchasing power of people (despite the financial crisis) and, finally, the growth of working intensiveness resulting in the decrease of time used for choosing and buying goods. The “Integrum” experts suppose that online market capacity in B2C sector will reach 2,76 billion dollars to the end of 2009 (in 2006 it was 1,55 billion dollars).
The e-commerce bestsellers are books, domestic appliances and PC peripheral devices. Due to the growing competition the e-commerce companies try to make both their goods and their online shops more attractive. It’s obvious that the most efficient way of attracting and holding customers is to make the process of buying more usable. The number of orders placed with the online shop strictly depends on buying process usability.
The optimized online shop enables you to make a purchase by 5 clicks.
Why customers’ time is being considerably saved?
Let’s examine the specific e-commerce engine. One of the innovations of this summer e-commerce market is the new version of AdVantShop.NET v2.2 e-commerce engine.
If the client wants to buy something, he/she will start with looking through Goods Catalogue. Its tree-type structure is more usable to work with and you can find the goods more easily and quickly. The goods pictures are available in the Gallery – you can examine the unit in question in all details.
Easy and usable navigation through online shop
When the goods are chosen, add them to your cart and then buy. Operating the cart should be also easy and usable. Customers should have the ability to add goods to the cart and delete them and look through the goods added without entering the specific sections. The AdVantShop e-commerce engine performs these functions as customers can see all the information at once.
The enhanced AdVantShop.NET cart
The simplified process of orders placing is also of great importance for customers. They often don’t have enough time or just feel too lazy for filling numerous fields with the required data. It’s better to make the process of orders placement fast and simple. And it’s even much better for customers to have the ability of placing their orders without logging in.
Time-saving order placement
You should pay particular attention to those clients who visit your online shop frequently. The customers’ loyalty guarantees the prosperity to your business. You can care of your clients while optimizing the authorization process. The new AdVantShop.NET e-commerce engine uses pop-up Ajax panels technique for authorizing without loading extra web page. The technique automatically finishes downloading of the data required for entering client’s username and password.
Authorization process takes you a moment due to pop-up Ajax panels technique
So, to run your e-business successfully, think of your customers at first. If they feel comfortable you’ll make a profit. The more usable your online shop is - the more visitors of your web-site buy your goods.
Make your e-commerce successful!
To see the new version of e-commerce engine, visit the web-site
http://www.demo.advantshop.com/